You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close

The Number One Educational Resource for the Game Industry

Session Name:

Big Brands, Small Screens

Overview:

From classic arcade titles like PAC-MAN to the always popular TETRIS, branded mobile games are starting to become more everpresent on the carriers' respective top ten lists. Even Hollywood properties like Wheel of Fortune, Spider-Man, and Batman Begins are starting to show that well-made titles matched with big brands equal a lot of revenue for everyone involved. This session seeks to highlight the main advantages and disadvantages of working with big brands for mobile games.

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

  • GDC 2006
  • Shalom Mann
  • Loop
  • free content
  • GDC Mobile: Deals and Distribution
  • Smartphone / Tablet Games
members only icon