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Session Name Art Direction in the YouTube Era
Speaker(s) Rasmus Poulsen
Company Name(s) IO Interactive
Track / Format Visual Arts
Overview With a pedigree of creative IP, IO Interactive has garnered worldwide acclaim and attention for their unique characters and rich atmosphere. And as the gaming industry continues to follow the trend of hi-fidelity graphics to convey realism, an exploration to find what real is sparked a fresh artistic vision. Rasmus Poulsen, art director at IO Interactive, discusses how he and his colleagues approached the distinctive look to Kane & Lynch 2: Dog Days.

GDC Europe 2010

Rasmus Poulsen

IO Interactive

free content

Visual Arts

Visual Arts

UBM Tech