|Session Name||Free-to-Play Game Design is f*#!1ng Awesome|
|Track / Format||Game Design|
In the entire 35+ years of the Games industry, no other shift in business model or platform has had such a huge impact on game design, as free-to-play. This evolution is forcing us to redefine the role, focus, and skill-set of what it means to be a game designer. Coming from the Game Design Nerve Center of the F2P browser games market leader, this talk starts by stating what free-to-play actually means when you break it down to the core. It also opens the treasure chest of free to play design secrets, covers the latest design evolutions, shows why it is so addictive to be a pioneer in that field and tries an outlook into the future.