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Session Name Guerrilla UX: Benefits of In-House User Research
Speaker(s) Jordan Lynn
Company Name(s) Volition
Track / Format Production
Overview This session is a practical analysis of the benefits of adding an in-house researcher to your development staff, based on the experiences of Volition, Inc's Player Experience Researcher over the last 3 years. In-house research provides tangible and immediate benefits to game development and iteration, either alone or as a supplement to other playtest resources (e.g., publisher facilities or external consultants). This session will consist of a practical analysis of the benefits of adding an in-house researcher to your development staff, based on the last 3 years of experiences from Volition, Inc.'s player experience researcher. In-house research provides tangible and immediate benefits to game development and iteration, either alone, or as a supplement to other playtest resources (e.g., publisher facilities or external consultants).

GDC 2013

Jordan Lynn

Volition

free content

Production

Production


UBM Tech