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Session Name Don't Forget the Parents: Designing Apps for Kids
Speaker(s) Eduardo Henrique
Company Name(s) Movile
Track / Format Entertainment Apps
Overview Movile's Eduardo Henrique will discuss creating an app simple enough for young children that's also appealing to parents. He'll use the case study of Movile's PlayKids TV, a kids-first platform for children's mobile content. The UI is interactive and educational, guiding young children so they can choose content without assistance. With appropriate content and a subscription model that prevents accidental purchases, parents can give kids the mobile device without worrying. Striking a balance between a user experience for kids and parents' concerns, PlayKids TV is an example of the navigation between dual audiences developers must consider when designing kids-first apps.

ADC 2013

Eduardo Henrique

Movile

free content

Entertainment Apps

Other

Brand Marketing Apps

Business & Marketing


UBM Tech