Free-to-play games have matured on the Facebook and mobile platforms, and we are seeing more incremental evolution and fewer sweeping changes. However, beyond these traditional free-to-play platforms, there is an explosion of the free-to-play model throughout the gaming ecosystem. In part one of a two-part review of The Year in F2P Games, we will look at those traditional platforms and genres, with a focus on the hottest areas. We will dive into level-based progression games, where some new entrants are starting to give King a run for their candy-coated money. We will look at the lucrative area of social casino, after a year of consolidation and continued new faces. And we will look at mid-core mobile, where companies like Supercell and Machine Zone are seemingly printing money.