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Session Name Learn How Successful Indie Studios Enabled Virality for Their Games
Speaker(s) Aurora Klaeboe Berg
Company Name(s) Megacool
Track / Format GDC Mobile Summit
Overview Calling all game developers on a low marketing budget: don't worry, there's still hope, despite crazy rising advertisement costs. In this presentation you will learn how successful indie games use virality techniques to grow their user base with $0 spent on UA. The findings will be presented as clear action steps for you to use in your game. Aurora will address discovery, onboarding, and growth through your existing user base from word-of-mouth and virality. The focus will be on indie games that have reached the top of the App Store or have millions of users.

GDC 2017

Aurora Klaeboe Berg

Megacool

free content

GDC Mobile Summit

Smartphone / Tablet Games


UBM Tech