Session Name: | Design Philosophies and Lessons from Developing 'Merge Dragons!' |
Speaker(s): | Ray Mazza |
Company Name(s): | Gram Games |
Track / Format: | Design |
Did you know free users get access to 30% of content from the last 2 years?
Overview: | 'Merge Dragons!' is an independent mobile game turned breakout hit. It mashes a match-3-like mechanic of merging directly into a puzzly-collection game with cute simulated dragons. How is such a strange game so successful? Why do players play? How does the game make money? And how did Gram Games manage this with just 1 or 2 designers? Join in this session and Senior Creative Director Ray Mazza will take you on a journey from how this unlikely concept was born, through how the design pillarsof discovery, infinite play, and "merging everything" shaped the design into a deeply engaging game with strong monetization. The session will share many design insights and even a few fun stories, like how a duck accidentally ended up in agame about dragons (and why that is great). |