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Overview:
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At last year's GDC, Elena presented a talk on how her team GDBAY organized a game jam from bomb shelters when the war first started in Ukraine. A year has passed, and Elena is returning to continue her story. If last year's talk was about crisis management in an extremely fast-changing environment, this one focuses on adaptation to change. Elena will share how her team GDBAY and the entire Ukrainian games industry adapted to living and working in times of war, coping with constant blackouts, curfews, and existential threats. She will discuss how the job market has evolved, how businesses have persevered, and how this crisis has paradoxically become a driver of success.
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