The costs of MMP development is getting out of hand with production budgets for AAA titles reaching well over 20 million with team sizes of over 100, and 3 plus years to develop. Most of the development is going into content and the bar is being raised every year. This is a post-WOW world and a new bar has been raised. WOW took five years to develop and costs well over 40 million to produce, the highest cost being content creation. It is critical that we develop good strategies up-front to facilitate rapid content development which will save both time and money. This lecture will discuss ten strategies that reduce costs while maintaining quality.