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Session Name:

Big Brands, Small Screens


From classic arcade titles like PAC-MAN to the always popular TETRIS, branded mobile games are starting to become more everpresent on the carriers' respective top ten lists. Even Hollywood properties like Wheel of Fortune, Spider-Man, and Batman Begins are starting to show that well-made titles matched with big brands equal a lot of revenue for everyone involved. This session seeks to highlight the main advantages and disadvantages of working with big brands for mobile games.

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  • GDC 2006
  • Shalom Mann
  • Loop
  • free content
  • GDC Mobile: Deals and Distribution
  • Smartphone / Tablet Games