You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.


Session Name:

Case Study of a Japanese Casual Game Community Portal


In Japan, the online game market has been growing. Recently a government-affiliated organization announced in their research reports stating that Japan's online game market was valued at 58 billion yen in 2004. Launching its services in December 2000, Hangame Japan has operated its site from the dawn of the Japanese online game market. The company's focus is to establish relationships between its users and provide good community service based on casual game contents. Today Hangame is one of the biggest online game portal websites in Japan. The number of registered IDs tops 15 million and the number of maximum concurrent users is over 120,000. This session will trace Hangame Japan's history from how the company's website grew, to the transfer from free to fee based service, an overview of the Japanese market, and the company's future vision.

Did you know free users get access to 30% of content from the last 2 years?

Get your team full access to the most up to date GDC content

  • GDC 2006
  • Noriyoshi Murota
  • NHN Japan, Corp.
  • free content
  • Production
  • Production