| Session Name: | Managing Your Acquisition Funnel |
| Speaker(s): | Daniel Block |
| Company Name(s): | CCP Games |
| Track / Format: | Business & Marketing |
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| Overview: | You spend a lot of marketing funds driving traffic to your web site. Once you have a prospect in your acquisition funnel how do you maximize your conversion rate? Daniel Block of CCP presents an in-depth overview of each step in the acquisition funnel and what we have done to optimize the process. |
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