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|Session Name:||Measuring Mobile Marketing Beyond Clicks and Installs (Presented by adjust)|
|Speaker(s):||Paul H. Müller|
|Track / Format:||Advocacy|
Did you know free users get access to 30% of content from the last 2 years?
Why you should never run a campaign without tracking
The three most important things about mobile marketing tracking
Understanding the transition from CPI to CPA