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The Number One Educational Resource for the Game Industry

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All Game Trailers are Not Created Equal


Video game trailers are unique in the entertainment landscape in terms of production, content, and especially presentation.Working on assets in an over-crowded industry built on world premieres and surprises must make you reconsider your trailer's content and structure.What can be learned when you're working simultaneously on titles based on internationally known licenses and smaller, original properties?In this session, Adrien Marie, Brand Manager at Dotemu, shares through multiple examples his insights on game trailers, their structures, formats, goals and how the way they are presented can and must change your way to build them.

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