You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close

The Number One Educational Resource for the Game Industry

Session Name: There is Another... Darth Vader SWTOR - Creating A True Competitor in the AAA MMO Space
Speaker(s): Dallas Dickinson, Richard Vogel
Company Name(s): Bioware, Bioware
Track / Format: Production

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

Overview:

A discussion of how SWTOR has managed to get into a position to shake up a space that has been dominated for 7+ years by one game.
- Ensure a smooth launch at scale
- Broaden the market and bring in non-MMO gamers
- Innovate carefully
- Triage - always
- Build enough content so that there is no obvious "Content Horizon" where your high-quality content disappears.
- Test early and often
- Scale a team to meet those challenges.
We will discuss all of this with reference to SWTOR, WoW and major other MMO launches of the past 7 years.

GDC 2012

Dallas Dickinson

Bioware

Richard Vogel

Bioware

free content

Production

Production