You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
Session Name Localization Shenanigans in the Chinese Speaking World
Speaker(s) Jung-Sheng Lin
Company Name(s) IGDShare
Track / Format Advocacy
Overview So you are interested in Chinese speaking regions. It may be that you want to tap into the emerging markets for your games in China, Taiwan, Hong Kong and more, or you want to learn more about Chinese culture and language. Or both. In this talk, Jung-Sheng is going to discuss a wide variety of possible issues, with concrete (and at times funny) examples, when it comes to Chinese localization: simplified vs. traditional, naming problems, UI & fonts, a brief introduction to China-specific policies that may relate to localization, political implications in localization efforts...and more importantly, the fact that you don\'t have to understand Chinese to fix some of the things, actually.

GDC 2017

Jung-Sheng Lin

IGDShare

free content

Advocacy

Advocacy


UBM Tech