You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close

The Number One Educational Resource for the Game Industry

Session Name:

Designing for Free: How Free-to-Play Games Blur the Line Between Design and Business

Overview:

The free-to-play movement is here to stay and will touch every corner of the games industry. However, the format blurs the line between game design and game business, so that business decisions will become increasingly indistinguishable from design decisions. Free-to-play content must be fun enough to attract and retain players but not so much fun that no one feels the need to spend some money. Managing this tension makes free-to-play design extremely difficult, especially for traditional game designers who are used to simply making the best game possible. Our panelists will discuss this transition and best practices for building free-to-play games with soul.

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

  • GDC 2012
  • Tom Chick
  • Quarter to Three
  • Ben Cousins
  • ngmoco Sweden
  • David Edery
  • Spry Fox
  • Soren Johnson
  • Game Developer Magazine
  • Matthias Worch
  • LucasArts
  • free content
  • Game Design
  • Design