|5 Key Best Practices in Free-to-Play Gaming
|Track / Format:
|Free to Play Design & Business Summit
Did you know free users get access to 30% of content from the last 2 years?
|Big Fish has grown its F2P business from zero, a little more than a year ago, to one of its strongest revenue generators today. Join Chris Williams, Big Fish's VP and GM of free-to-play, to find out key learnings and trends that are informing Big Fish as it successfully grows its F2P business. Walk away understanding the best way to get your F2P games discovered; the game design, team structure, and development timeline needed to create and maintain successful F2P games; the most relevant data points to grow your F2P IP and what social features to employ.