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The Number One Educational Resource for the Game Industry

Session Name:

Crafting Worlds, Building Teams: The Power of Culture in Game Development

Overview:

Culture matters in game development! Join renowned industry veterans and cultural experts Kate Edwards and Tina Merry as they team up to provide insights into how cultural awareness and diversity fuels creativity, authenticity, team effectiveness, and global market success. One section of the talk will help attendees discover the value of Cultural Intelligence (CQ) in enhancing collaboration and fostering innovation among teams. The other section will address the process of content culturalization and how it can greatly improve your global reach, increase inclusive representations of peoples and places, and help your games more deeply connect with global audiences. This session will offer practical insights into harnessing the power of culture to create games that are not only socially responsible and respectful but also commercially successful.

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