You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
Session Name APB Reloaded: Design and Item Monetization Challenges When AAA Games Goes Free2Play
Speaker(s) Bjorn Book-Larsson
Company Name(s) GamersFirst / Reloaded Productions Inc.
Track / Format Production
Overview

This session explores a large number of challenges facing AAA games trying to convert to Free2Play item monetization games, specifically the challenges facing All Points Bulletin as the game became APB Reloaded. In addition to having very different business models, games that rely on selling items also require unique design elements to retain audience interest over sufficient time spans to make back the development investment.

GDC 2012

Bjorn Book-Larsson

GamersFirst / Reloaded Productions Inc.

free content

Production

Production


UBM Tech