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Session Name Designing a Co-Viewing Experience: Finding the Balance Between Two Screens
Speaker(s) AJ Kiefer
Company Name(s) Sequence
Track / Format ADC
Overview With the increasing ubiquity of mobile devices and the continual evolution of audio-synching technology, the second-screen application space is starting to fill up rapidly. But how can you ensure that your second-screen experience is enhancing the primary screen experience -- and not detracting from it? AJ Kiefer, managing creative director at Sequence, will share recent learnings from client projects and research into the rapidly growing second-screen space -- and help provide some starting points to crafting the perfect co-viewing experience.

GDC Next 2014

AJ Kiefer

Sequence

free content

ADC

Other


UBM Tech