|Session Name||The Uncomfortable Truth About Mobile Games (Presented by Pollen VC)|
|Speaker(s)||Dave Bisceglia, Richard Davis, Simon Hade, Martin Macmillan, Tim Merel, AJ Yeakel|
|Company Name(s)||The Tap Lab, Scopely, Space Ape, Pollen VC, Digi-Capital, GrowMobile by Perion|
|Track / Format||Business, Marketing & Management|
In the past year, the iOS App Store and Google Play have become increasingly competitive marketplaces. Over 1600+ new titles are added every day: while the top charts are monopolised by the mainstream games from giants like Supercell, Machine Zone and DeNa - thousands of independent games languish in obscurity. At the same time, games investment has dropped 25% since 2012, leaving many Indie developers with a funding shortfall.
In such a cold climate, how do you fund development and user acquisition for your games? This panel, moderated by Digi-Capital's Tim Merel will be a discussion of sources of investment & funding for mobile games with insights from industry professionals at Scopely, Grow Mobile and The Tap Lab.