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|Session Name:||You Gotta Fight for your Right to Story: Storytelling from Kids to Casual to Social Games|
|Speaker(s):||Kenny Shea Dinkin|
|Track / Format:||Game Design|
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|Overview:||While blockbusters like Bioshock, Uncharted and Heavy Rain make it clear that dynamic storytelling is a key component to connecting with the hardcore game-playing customer, that perspective has not always been shared within the tangential markets of Kids, Casual and Social games. In this talk, Kenny Shea Dinkin, explores his own path as a devoted storyteller moving from Kids to Casual to Social games, intent on breaking new ground while committing to using rich storytelling and robust character development to make an emotional connection with consumers.|