Session Name: | My Game's A Hit...Now What Do I Do? |
Speaker(s): | Chris Williams |
Company Name(s): | PlayFirst |
Track / Format: | Smartphone and Tablet Games Summit |
Overview: |
So, you've launched your game and it has rocketed up the charts. It's a bona fide hit. Now what do you do? That's the multi-million dollar question because success in the App Store can be very short lived. How do you go about building your game into the kind of hit that stays high in the top grossing charts month-after-month, year-after-year? In this session, Chris Williams, VP and general manager of mobile at PlayFirst, will talk through the evolution of Diner Dash, from its first launch as an iPhone game over three years ago to where it is today. |