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Session Name:

Depth in Simplicity: The Making of Jetpack Joyride


In this design-orientated post mortem, Fruit Ninja and Jetpack Joyride creator Luke Muscat will provide a detailed insight into the development process and evolution of Jetpack Joyride.

A 4 week game gone catastrophically wrong, Jetpack Joyride quickly evolved from a side project into Halfbrick Studios' most ambitious iOS title to date. Using lessons learnt from Fruit Ninja and Monster Dash, the team at Halfbrick extended on the principle of creating short, casual game sessions and combined this with a highly compelling reward structure. The end result is a 1 button game with extremely high player engagement.

The talk delves into specific examples and lessons learnt from the games development, as we cover the problems encountered and many iterations towards a final design solutions.

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  • GDC 2012
  • Luke Muscat
  • Halfbrick Studios
  • free content
  • Game Design
  • Design