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The Number One Educational Resource for the Game Industry

Session Name:

Top Eleven: Achieving Global Success via Emerging Markets

Overview:

Top Eleven - Be a Football Manager is the most popular social sports game in the world, with over 10 million active users. In this presentation, Nikola Cavic will explain how Nordeus published and pushed Top Eleven to the #1 spot by recognizing and embracing gaming audiences in the emerging and alternative markets. He will also address the challenges Nordeus faced in attempting to monetize Top Eleven customers in these markets and will present several ways to overcome such issues.

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  • GDC Europe 2013
  • Nikola Cavic
  • Nordeus
  • free content
  • Business, Marketing & Management
  • Business & Marketing
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