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|Session Name:||Keeping a Community for Five Years: The Story of DayTV|
|Company Name(s):||Artillery Games, Inc.|
|Track / Format:||Business, Marketing & Management|
|Overview:||As more and more games are free-to-play or released to the public in alpha status, it's more important than ever for game developers to grow a long-lasting community so they can continue to monetize long after release. Learn of the history of DayTV and how Sean stayed in touch with his audience over the last five years. He'll start with the principles he uses to stay connected and relevant to his audience, and then show how they applied to key points in DayTV history.|