You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.


Session Name:

Selling Luck: Redefining Monetization in Free-to-Play Games


Pay five bucks for 500 coins or pay five bucks for a chance to win 5000 coins - what would you choose? Companies continue to search for the secret sauce behind monetizing free-to-play games in a very crowded space. FlowPlay CEO Derrick Morton will discuss how his latest game is profiting by offering players the chance to win big through good luck charms, and allowing players to share their own luck with others. Derrick will dive into the psychology behind giving users the potential to win more than they paid for, versus selling goods through a fixed cash value.

Did you know free users get access to 30% of content from the last 2 years?

Get your team full access to the most up to date GDC content

  • GDC 2014
  • Derrick Morton
  • FlowPlay
  • free content
  • Free to Play Design & Business Summit
  • Other