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|Session Name:||The Business of Being Indie: A Production Survival Guide|
|Company Name(s):||ClutchPlay Games, LLC|
|Track / Format:||Production & Team Management|
|Overview:||Let's face it. If you're an indie, there's a really good chance that you began your studio because you wanted to make games, not necessarily because you wanted to manage people or run a business. Making games is fun. All that other stuff? Not so much. To make things even more challenging, most indies have to figure all of this out without having a production, marketing or business development person around to help ease the pain. In this talk, Amy Dallas will discuss several issues she and her team encountered as they transitioned from working in large corporate environments to working for themselves as a small under-resourced indie studio.|