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Session Name Combat Arms Postmortem: The Art of Selling Guns
Speaker(s) Jungsoo Lee
Company Name(s) Nexon America
Track / Format GDC Virtual Items Summit

Nexon has pioneered free to play FPS in the western market with its market leading title Combat Arms. Unlike other Nexon titles, Combat Arms had not been commercialized in other territories previously to US. Nexon America essentially designed its monetization model from scratch. In this talk, Jungsoo Lee, Managing Producer from Nexon America will discuss key learnings from various experiments conducted for better monetization model for western FPS gamers. Detailed information will be provided along with actual data.

GDC Online 2011

Jungsoo Lee

Nexon America

free content

GDC Virtual Items Summit

Social / Online Games

UBM Tech