|Session Name||Landing On Mars: Our Rocky Path to Inventing New Gameplay|
|Company Name(s)||Tiger Style|
|Track / Format||Game Design|
Tiger Style, the indie studio behind this year's Waking Mars and the 2009 IGF Best Mobile Game, Spider: The Secret of Bryce Manor, is committed to creating innovative gameplay and meaningful artistic content with every project. Despite a strong background in design savvy titles such as Thief, Deus Ex, and Splinter Cell, the team learned that innovation is never easy or predictable. Numerous prototypes, several major revisions and a series of crucial revelations were survived before the concepts "action gardening" and "ecosystem gameplay" evolved from catch phrases into new interactive experiences the team was proud of. Join creative director Randy Smith through a tour of their well-documented experiments, mistakes, theories and victories to get a glimpse into what this award-winning studio has learned about the problem of inventing new gameplay.