You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close

Session Name:

Over a Billion Dollars Can't Be Wrong: Is Exergaming Success a Victory for Serious Games?

Overview:

On a global retail basis the sales numbers for exergaming are quite significant. Over a billion dollars has been spent on products including Wii Fit, EA Sports Active, and Gillian Michaels. However, does this represent a stunning victory for game products that offer their audience something specifically beyond entertainment? This panel of leading exergame experts and researchers will assess the success of exergame products, pointing out how unique and powerful they can be. Despite identifying the success the panel will shine a spotlight on how despite the commercial success of exergaming its potential for important health outcomes is lagging. The goal is not to bemoan the differential most exercise products experience between sales and the reality of their use but to instead argue how exergames can succeed at closing their own delta between units shipped and healthy lives supported.

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

  • GDC 2010
  • Ian Bogost
  • The Georgia Institute of Technology
  • Barbara Chamberlin
  • New Mexico State University Media Productions
  • Sheryl Flynn
  • Blue Marble
  • Ernie Medina
  • MedPlay Technologies
  • Stephen Yang
  • SUNY Cortland
  • free content
  • Serious Games Summit
  • Serious Games