|Session Name||Facebook Developer Day: Advanced Features for Getting the Most Out of Facebook (Presented by Facebook)|
|Speaker(s)||Namita Gupta, Gareth Morris|
|Company Name(s)||Facebook, Facebook|
|Track / Format||Game Design|
Games that use Facebook features intelligently to reach their audience get more users and keep them engaged longer. In this talk, Gareth Morris and Namita Gupta, Facebook Partner Engineers for games, dive deep into advanced features that can accelerate your growth with Facebook. They will cover best practices for leveraging Facebook's social channels, customizing experiences for different devices or platforms, engaging users with compelling notifications, and how and when to use ads to amplify your growth, among other topics and new features.