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|Session Name:||Igniting the Spark: Building Online Services for Borderlands 2|
|Company Name(s):||Gearbox Software|
|Track / Format:||Programming|
|Overview:||Gearbox built an online services platform named "Spark" for Borderlands 2. This was an entirely new effort for Gearbox, and we learned that building a service is quite different from building a game. Along the way, we shipped two beta releases in the original Borderlands to help us succeed. This talk will discuss the genesis of Spark, key milestones and challenges in its creation, and the postmortem from launch. This talk will help others understand why we created Spark, and what it takes to launch an online service.|