You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close

The Number One Educational Resource for the Game Industry

Session Name: The User Did What?!
Speaker(s): Ricky Bacon
Company Name(s): noise
Track / Format: Brand Marketing Apps
Overview: New technologies and interaction paradigms emerge at a breakneck pace. In order to provide an elegant user experience, it is critical to have user-centered design lead the product development process. Ricky Bacon will discuss the importance of user testing in the product development process of "BAND-AID Magic Vision featuring Disney's the Muppets," an augmented reality app that engages mothers and children.

ADC 2013

Ricky Bacon

noise

free content

Brand Marketing Apps

Business & Marketing


Discover More from Informa Tech
Working With Us
Follow GDC on Social
  • Copyright © Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and head office is 5 Howick Place, London, SW1P 1WG.