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|Session Name:||Journey to the West: A Chinese Game Localization Primer|
|Company Name(s):||Reality Squared Games|
|Track / Format:||Localization Summit|
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|Overview:||From humble beginnings in rural Central China to the bright lights of Shanghai, the past three years have seen explosive growth for China-based Reality Squared Games. Leveraging the talent and know-how of experienced gamers from both East and West, R2Games has quickly risen to the top as a premier localizer and operator of Chinese games in the West. From gameplay to monetization, linguistics to UI/UX, localization of Chinese games presents a myriad of new and exciting challenges. Join us as we share valuable experiences and an "inside view" of Chinese game localization.|