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The Number One Educational Resource for the Game Industry

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Session Name:

Building Durable Mobile Franchises for the Western Market


In a crowded App Store market, where mobile games can easily fade into an endless library of titles, Kabam's Weiwei Geng will discuss what it takes to build a great mobile game and maintain it for long-term success. Weiwei lends his knowledge and insight as an executive producer of Kabam's most successful mobile games The Hobbit: Kingdoms of Middle-earth and Kingdoms of Camelot: Battle for the North, which have each grossed more than $100 million since their 2012 debuts.

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  • GDC China 2014
  • Weiwei Geng
  • Kabam, Inc.
  • free content
  • Smartphone & Tablet Games Summit
  • Smartphone / Tablet Games