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|Session Name:||Cracking the Mobile AR Code: A Cross Platform Case Study|
|Company Name(s):||8th Wall|
|Track / Format:||Games & Entertainment|
|Overview:||Limbic co-founder turned Product Manager at 8th Wall describes lessons learned both from the developer and platform perspective when bringing an Augmented Reality game to market on multiple mobile platforms. This session provides a case study of how 'Zombie Gunship Revenant AR', one of the first ARKit enabled games and one of the most downloaded augmented reality apps to date on the Apple App Store, overcame a slow start on Android due to the limited number of ARCore enabled devices available at launch.|