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The Number One Educational Resource for the Game Industry

Session Name: Content Design & Marketing Tactics for Successful Pre-Order Campaigns (Presented by Xsolla)
Speaker(s): Alexander Menshikov
Company Name(s): Xsolla, Inc.
Track / Format: Business & Marketing
Overview: This talk will help attendees understand how to create and execute successful pre-order campaigns -- demonstrating best practices and case studies across founder and pre-order packages, bundle content and pricing, marketing activities, upselling, sales, discounts and how to work with existing crowdfunding campaign backers.

GDC 2019

Alexander Menshikov

Xsolla, Inc.

free content

Business & Marketing

Business & Marketing


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