You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
GDC Vault Logo

The Number One Educational Resource for the Game Industry

Session Name:

Independent Games Summit: Marketing Your Game Under the New Steam Rules

Overview:

2024 was the year Valve made major changes on how games and their demos gain visibility. In this talk, game marketing researcher Chris Zukowski will list the changes and show you how successful developers have adapted to them.

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

  • Game Developers Conference 2025
  • Chris Zukowski
  • How To Market A Game
  • free content
  • Independent Games Summit
  • Independent Games
members only icon