You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
Session Name In It for the Long Run: Sustaining Mobile Hits Over Years
Speaker(s) Sophie Vo
Company Name(s) Wooga
Track / Format Design
Overview They say it's hard to teach an old dog new tricks. The same holds true for revitalising your mobile title. You have a passionate user base, you have years of good memories and (finally) stable code behind you, but engagement is dropping along with your team's motivation. This talk will look at ways developers can take that old dog of a mobile F2P game, teach it big new tricks and give it a fresh lease of life. Sophie will delve into the risks and challenges developers face when adding new gameplay features and ways in which team leads can foster a rewarding and innovative development environment.

GDC Europe 2016

Sophie Vo

Wooga

free content

Design

Design

Business, Marketing and Management

Business & Marketing


UBM Tech