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|Session Name:||Social Games that Inspire Real World Action|
|Track / Format:||Social & Online Games Summit|
Did you know free users get access to 30% of content from the last 2 years?
|Overview:||Social games bring millions together online, but few require games to move beyond the comfort of their computers into the real world. We'll explore how games can inspire people to discover and share their world, how incentive structures can lead to unexpected outcomes, the challenges of leveraging location-based technology for games, and the possible business models and outcomes if when real-world social games go mainstream.|