| Session Name: | Immersive Storytelling for a Misunderstood Audience |
| Speaker(s): | Lisa Brunette |
| Company Name(s): | Big Fish Games |
| Track / Format: | Game Narrative Summit |
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| Overview: | With more than 1.5 billion downloads to date, Big Fish Games is a big deal. This company made its mark in the casual space by delivering the right games to an often ignored, often misunderstood segment of gamers: women over 35. Attendees will learn how to write game stories for an audience whose tastes are polar opposite of those in hardcore gaming. |
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