Session Name: | Mobile Game Metrics and Your Market Strategy |
Speaker(s): | Dan Laughlin |
Company Name(s): | Flurry |
Track / Format: | Production |
Overview: | Leveraging analytics data on over 500 million mobile app gaming sessions per day, Flurry shares key performance metrics across popular game genres, and how these metrics can influence a company's app acquisition, retention, and monetization strategies. Flurry will also share a state of the market review of the latest general consumer behavior and business trends for iOS and Android apps. |