Session Name: | Free-to-Play Market: Data & Trends 2013 |
Speaker(s): | Joost van Dreunen |
Company Name(s): | SuperData Research |
Track / Format: | Free to Play & New Game Business Models |
Overview: | In only a few short years, the games industry has changed dramatically. Turns out, everyone's a gamer now! And apparently, everyone is a game developer now too. This presentation examines the fundamentals of the current games industry, and the shift to online, digital and mobile. We'll also take a hammer to buzz words such as cross-platform strategy, free-to-play, social casino and the myth of the mobile millionaire. Knowledge of the games industry, while helpful, is not required. |