Session Name: | How to Choose the Best Typographic System for Your Global Game |
Speaker(s): | Terrance Weinzierl |
Company Name(s): | Monotype |
Track / Format: | Production |
Overview: | Typefaces (usually captured in a font) give your game personality and tone of voice. They're invaluable to branding, packaging, and user interface design. With as much design weight as logos, color and imagery, a lot depends on typeface choice. And with so many options, choosing the right ones can be a nightmare. |