GDC Vault is part of the Informa Tech Division of Informa PLC
This is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.
|Session Name:||Poly Bridge and Social Media: A Love Story|
|Company Name(s):||Dry Cactus|
|Track / Format:||Independent Games Summit|
An in-depth look at how Poly Bridge, a physics-based bridge-building game that emphasizes player creativity, achieved huge exposure on social media thanks to carefully planned sharing features in-game and key design choices.
Thanks to replay sharing, a powerful tool that enables any game to give ownership of player-created content back to the the player, there is increased natural discoverability and organic growth in ways that are still largely untapped and under-used.