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|Session Name:||Esports Day: Storytelling in Esports: It's Pro Wrestling, with Data|
|Speaker(s):||James Murff, Adam Savidan|
|Company Name(s):||Rosemary Branch, LoadingReadyRun|
|Track / Format:||Design|
|Overview:||This joint session presented by Adam Savidan (LoadingReadyRun) and James Murff (Rosemary Branch) will consist of two 30-minute talks.Adam Savidan will discuss how to highlight the personalities and characters that are present in esports, with an emphasis on the fighting game community, in order to humanize players and let the audience connect with them on an emotional level.James Murff will share techniques for using data gathering and visualization as tools to humanize your players, create interesting competitive narratives, and increase engagement among your audience.|