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Session Name:

Free-to-Play Summit: 'Roblox' Economics: A Fireside Chat with Gamefam CEO Joe Ferencz

Overview:

Roblox is undoubtedly one of the biggest gaming platforms in the worldyet even with over a decade of proven success, it has attracted few professional developers to create content within its garden. Between the age of the typical Roblox player and the oft-derided 24.5% revenue cut for developers, many veteran devs choose to stick with mobile, console or PC. In this session, Deconstructor of Fun host Ethan Levy interviews Joe Ferencz, CEO of the #1 game developer on the Roblox platform, about his experience running Gamefam. Ethan and Joe discuss what it's like running a massively scaled business, with over 25MM players daily players and 30 live games, on Roblox. This conversation will share tactics and data to explain the size and scope of the Roblox opportunity, and how it compares to those F2P economies they are familiar with from other platforms.

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  • Game Developers Conference 2023
  • Joe Ferencz
  • Gamefam
  • Ethan Levy
  • Deconstructor of Fun, Founder in Stealth
  • free content
  • Free-to-Play Summit
  • Business & Marketing