GDC Vault is part of the Informa Tech Division of Informa PLC
This is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.
Free-to-Play Summit: 'Roblox' Economics: A Fireside Chat with Gamefam CEO Joe Ferencz
Roblox is undoubtedly one of the biggest gaming platforms in the worldyet even with over a decade of proven success, it has attracted few professional developers to create content within its garden. Between the age of the typical Roblox player and the oft-derided 24.5% revenue cut for developers, many veteran devs choose to stick with mobile, console or PC. In this session, Deconstructor of Fun host Ethan Levy interviews Joe Ferencz, CEO of the #1 game developer on the Roblox platform, about his experience running Gamefam. Ethan and Joe discuss what it's like running a massively scaled business, with over 25MM players daily players and 30 live games, on Roblox. This conversation will share tactics and data to explain the size and scope of the Roblox opportunity, and how it compares to those F2P economies they are familiar with from other platforms.
Did you know free users get access to 30% of content from the last 2 years?